Be Everywhere Blog

Which social media analytics metrics should you pay attention to?

The best thing about social media analytics is that they give you so much data. The worst thing about social media analytics is that they give you SO. MUCH. DATA. So, how exactly are you supposed...

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4 basic rules to follow for social media marketing success

Social media marketing is a difficult beast to master. It might seem like a simple collection of small tasks at first, but the hours of effort required to truly succeed are equal to a full-time...

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Why graphic design should be an essential part of your marketing efforts

When it comes to promoting your brand via various digital avenues (social media, email and so on), a strong image is one of the most effective ways to grab – and more importantly keep – your...

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3 useful tricks to grow your social media audience for free

In recent years, it’s become more and more difficult for brands to grow their social media audiences without paying for the privilege. As a result, seeing significant audience growth on social...

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How to handle bad reviews and negative comments

If you’ve spent a fair amount of time running a company social media profile or TripAdvisor account, chances are you’ve come across at least one or two negative comments and/or bad reviews....

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4 tips to get your audience engaged with your next digital campaign

When running a digital marketing campaign, engagement rate should be right at the top of the list of your most closely monitored analytics. A large reach is all well and good, but if the people...

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Why you shouldn’t be afraid of marketing controversy

We live in a sensitive society where major controversies seem to be hitting the headlines on a regular basis. But just because something is controversial doesn’t necessarily mean it’s bad. On the...

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Common social media marketing mistakes

Considering how many businesses – local to international – are now utilising social media as an everyday promotional tool, it’s amazing how many are still making basic errors when it comes to the...

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The changing face of social media

Facebook, Twitter, Instagram – they and other social media platforms are a common part of modern day-to-day life. In fact, social media has become so commonplace that we forget it hasn’t actually...

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The 5 most valuable brands of 2018

Strong branding is worth billions; literally. The most dominant companies in the world are all proof of this. Unsurprisingly, in this day and age of technological wonder, the most successful...

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