Be Everywhere Blog

How to handle bad reviews and negative comments

If you’ve spent a fair amount of time running a company social media profile or TripAdvisor account, chances are you’ve come across at least one or two negative comments and/or bad reviews....

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4 tips to get your audience engaged with your next digital campaign

When running a digital marketing campaign, engagement rate should be right at the top of the list of your most closely monitored analytics. A large reach is all well and good, but if the people...

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Why you shouldn’t be afraid of marketing controversy

We live in a sensitive society where major controversies seem to be hitting the headlines on a regular basis. But just because something is controversial doesn’t necessarily mean it’s bad. On the...

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Common social media marketing mistakes

Considering how many businesses – local to international – are now utilising social media as an everyday promotional tool, it’s amazing how many are still making basic errors when it comes to the...

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The changing face of social media

Facebook, Twitter, Instagram – they and other social media platforms are a common part of modern day-to-day life. In fact, social media has become so commonplace that we forget it hasn’t actually...

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The 5 most valuable brands of 2018

Strong branding is worth billions; literally. The most dominant companies in the world are all proof of this. Unsurprisingly, in this day and age of technological wonder, the most successful...

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3 classic viral videos that stand the test of time

Viral – it’s the magic word when it comes to video content. Every marketer dreams of one day being part of a digital video campaign that strikes a chord with the masses and goes global, resulting...

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3 major benefits of promoting your brand on Twitter

Twitter has remained near the top of the social media network rankings for many years, and has continued to deliver masses of interesting, relevant news and info to its users while many brands...

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Common LinkedIn mistakes to avoid

LinkedIn has gained serious momentum in recent years, with a large section of the professional community abandoning their Facebook and Twitter feeds in favour of the specifically business-focused...

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Popular misconceptions about digital marketing

More and more these days, digital marketing is becoming a big focus for even small businesses. But just because more people are getting behind digital marketing doesn’t necessarily mean they...

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